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Home > Diseases and Illnesses > Skin cancer > Skin Cancer Screening Tour Is Making A Difference
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Skin Cancer Screening Tour Is Making A Difference
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More than one million people will be diagnosed with skin cancer this
year. Moreover, the incidence of skin cancer is on the rise, making
early detection and treatment more critical than ever. To raise
awareness and encourage regular skin examinations with a dermatologist,
Doak Dermatologics, a leading specialty pharmaceutical company, and The
Skin Cancer Foundation have joined forces on an innovative public
service campaign called The Skin Cancer Screening Tour.
Free Skin Exams Offered
A 38-foot, custom-built Mobile Diagnosis Vehicle (MDv) is traveling
across the country offering the public free skin cancer examinations by
local, board-certified dermatologists in more than 20 cities. The Tour
kicked off in early March at Fisherman's Wharf in San Francisco and has
traveled to Los Angeles before heading to Phoenix, Dallas, Houston and
Tampa, so far.
The Skin Cancer Screening Tour is already making a difference.
Dermatologists volunteering at the MDv have conducted more than 1,000
patient examinations while looking for four primary forms of skin
cancer or precancerous skin conditions. So far, the doctors have
identified incidences of these conditions in a number of people,
including:
• 271 with Actinic Keratosis (AK)-AK affects 1.3 million people
annually. AK is the most common type of precancerous skin lesion. If
left untreated, AK can lead to Squamous Cell Carcinoma.
• 24 with Squamous Cell Carcinoma (SCC)-SCC is a form of skin cancer
that affects 200,000 Americans each year. SCCs can metastasize (spread)
quickly.
• 111 with Basal Cell Carcinoma (BCC)-BCC is a common form of skin
cancer, affecting more than 800,000 Americans annually. Chronic
exposure to sunlight is most often the cause of BCC, which occurs most
frequently on exposed parts of the body.
• 11 with Melanoma-Melanoma is the most serious form of skin cancer and
has increased more rapidly than any other form of skin cancer during
the past 10 years. By 2010, the number of Americans with melanomas is
projected to rise to 1 in 50. If melanoma is diagnosed and removed
early, it is almost 100 percent curable.
"We're very proud of the results The Skin Cancer Screening Tour has
achieved so far," says Daniel Glassman, president and CEO of Bradley
Pharmaceuticals, Inc., the parent company of Doak Dermatologics. "We
hope this program will encourage those at risk for skin cancer to be
aware of the need to visit a dermatologist regularly."
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