A popular television show that fires up preschoolers' imaginations-inspired by youngsters' love of dinosaurs-will now have them roaring with delight with toys based on the show's delightful dino characters.

Based on the best-selling books by British author Ian Whybrow and illustrator Adrian Reynolds, "Harry and His Bucket Full of Dinosaurs" features a 5-year-old boy who makes the best discovery ever. In his Nana's attic, he finds a dusty and old but magical blue bucket in which he meets his new best friends-six toy dinosaurs with the power to take him on adventures into their world: Dino World.

The dinosaurs each have distinct personalities. Taury the Tyrannosaurus Rex is brave, enthusiastic and very funny; Trike the Triceratops is the follower in the group, always ready to jump into any situation, usually without thinking; Pterence the Pterodactyl is the youngest of the group and is always trying to prove that he is just as capable as the older dinosaurs; Patsy the Apatosaurus is kind and considerate and revels in silly antics; Sid the Scelidosaurus is the scholar of the group and the one Harry turns to for information; and Steggy the Stegosaurus is everybody's friend, but he's a bit of a worrier and not the brightest dino in the bucket.

Harry and his friends jump into his magical blue bucket and enter into Dino World, where every experience is enchanting. Created through Harry's imagination, Dino World has such magnificent places as Pillow Hill, Clown Mountain, Pepper Rock, a river of orange punch in Soda Valley, and a Dino-mobile vehicle for Harry and the dinos to get around.

Each 11-minute program-produced by CCI Entertainment-is filled with funny, wonderful new adventures for Harry and his dinosaurs. The imaginative stories, which air on Cartoon Network, are designed to take children exactly where they want to go-into the world of dinosaurs and into a safe world of friendship, cooperation and adventure that is filled with lots of fun.

Warner Bros. Consumer Products and CCI Entertainment recently chose Fisher-Price to create a toy line-up that features a broad range of toys for 2- to 5-year-olds, including basic figures, talking figures, Dino-mobile vehicles, Dino World mini-playsets and plush toys. The talking figures will capitalize on the primary dinosaurs' distinctive personalities through unique sayings and sounds.

With a little bit of magic, these gentle Jurassic giants can provide an endless supply of prehistoric playtime fun.